AM News Show: Making automotive retail a ‘home from home’ for apprentices

JCT600 apprentices have advised the AM Information Display how they overcame stigma about the automotive sector to come across a new ‘home from home’ in Aston Martin and Mercedes-Benz franchised dealership roles.

In a single episode from the newest instalment of the well-liked Youtube video clip and podcast sequence AM news and characteristics editor Tom Sharpe was joined by JCT600 head of colleague knowledge Nicola Tordoff-Sohne, Aston Martin Leeds apprentice technician Sophie Bailey and Mercedes-Benz Sheffield apprentice provider advisor Ben Collinson to examine the fact of a essential route into the sector for the subsequent technology of automotive talent.

As Collinson reveals how he now encourages close friends to discover prospects in automotive retail, Bailey has no regrets about beating relatives detractors to go after her enthusiasm for auto mechanics.

“From working day one of staying in that workshop I have felt at home. I completely like it,” Bailey informed the AM Information Present as she relayed her story.

“I open up my toolbox just about every morning and it feels like my house from property.”

Countrywide Franchised Sellers Affiliation (NFDA) communications manager Gabriele Severini also joins the panel in the podcast episode to communicate about the part of Drive My Vocation – and particularly its annual Apprenticeship Takeover on social media – in highlighting automotive retail options to youthful men and women.

Tordoff-Sohne claimed: “It’s not only about the position position with youthful persons now, I imagine what part of what corporations have to have to do to be eye-catching to younger men and women, to find out what is vital to youthful people today, which I feel has changed.

“I do sense like young persons have a far better understanding of what’s essential to them and what they seriously value and what’s coming out of that is more meaningful do the job working experience, a improved do the job/life balance. It is not all about vocation progression, finance, wage, there is much a lot more to imagine about when attracting young men and women in locating out what their values are and how we can match all those values.”

The AM News Clearly show can be seen on Youtube or accessed by using Spotify or Apple Podcasts.

In past month’s episodes Sandicliffe facts projects manager Kat Lord and Waylands Automotive head of marketing and advertising April Wyatt joined AM editor Tim Rose and information and features editor Tom Sharpe in the studio to focus on marketing and advertising in turbulent instances for the sector.

Seperately, Auto Trader model director Marc Palmer and Cap HPI head of forecast system Dylan Setterfield mentioned the applied auto industry and the impression of electrical cars (EV) on residual values and affordbaility.


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